Blog about computer vision, AR and all in between

Virtual Beauty Makeover Software That Women Hate And Like

Posted by Alena Arsenova on May 13, 2019 6:31:11 AM

In recent years, virtual beauty makeover software has gained significant traction.

Developers seek to power their camera apps with face beautification for users would enjoy viewing themselves in the camera. Beauty brands capitalize on the virtual makeup try ons — shopping with augmented reality is a mere fun, and kids just adore it.

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Topics: face modification software, Virtual Try-on, Face Beautification, Beautification SDK

FaceAR 17.0 Release: Technology Improved + New Features Added

Posted by Alena Arsenova on May 4, 2019 7:51:59 AM

FaceAR 17.0 release brings a couple of significant enhancements to Face Filters SDK and Face Beautification SDK along with some general technology improvements. Here are the updates we’ve made.

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Topics: AR SDK, Release notes, Beautification SDK

42 Augmented Reality Examples: E-commerce, Retail, Marketing, Fashion, Education

Posted by Marina Maslovskaya on May 2, 2019 11:08:10 AM

Previous years were of continued development for augmented reality. Started as a big leap in gaming with Pokemon Go success back in 2016, augmented reality has now penetrated into our daily lives helping us to solve a dozen of mundane tasks — live, learn and communicate better.

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Topics: E-commerce, Augmented reality, Mobile apps, Retail, AR Marketing

Virtual Hair Makeover Software To Nail Your Perfect Color in Seconds

Posted by Alena Arsenova on Apr 23, 2019 9:54:01 AM

Will this hair color suit me? Will it look as good as on the pack? Women had been waiting for a long time to have these questions asked until L'Oreal made it possible with the release of its hair color virtual makeover app “Style my hair” that changes your hair color in a tap in real-time.

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Topics: Virtual Try-on, Face Beautification, Beautification SDK, Virtual Hair Makeover

Case Study: Empowering The Mobile Game With AR Video Chat

Posted by Alena Arsenova on Apr 18, 2019 8:16:14 AM

Boosting user engagement in the mobile game with AR video chat built with Banuba Face Filters SDK.

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Topics: Augmented reality, Face filters, Games

FaceAR 16.0 Release: 3D Virtual Try On For Lips, Hair, Skin, Eyes (Android)

Posted by Alena Arsenova on Apr 11, 2019 9:58:06 AM

Our Face AR Platform 16.0 release focuses mostly on Android bringing new features for Face Beautification SDK and Face Filters SDK along with better technology performance on low-end devices. The technologies that have been previously available in the demo has now improved to the production-ready stage. Here're the updates that you can test!

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Topics: News, AR SDK, Release notes

Gen Z Characteristics Key To Successful Augmented Reality Marketing

Posted by Sarah Winston on Apr 8, 2019 12:26:47 PM

A new breed of consumers aka Generation Z or Gen Z is growing, and the old-school marketing strategies don’t work for them. Wondering who are those youngsters making their living with their million-followers Insta accounts? And how AR technology can help to market to them more effectively?

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Topics: Advertising, Face filters, Web AR, AR Marketing

10 Best Face Filter Apps Like Snapchat To Spark Your Creativity [2019]

Posted by Alena Arsenova on Mar 26, 2019 9:51:39 AM

Snapchat was launched back in 2011, and it now has over 188 million daily users. Can you imagine? It’s half of the US population. Small wonder that other brands and developers seek to roll out their own filter apps like Snapchat — there’s a selfie craze out there.

We’ve tested a bunch of filter apps and shortlisted top 10 selfie editors that allow you to dress up your face with augmented reality camera effects. 

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Topics: Augmented reality, Face filters, Mobile apps

How AR Mirror Photo Booths Are Reinventing Out Of Home Advertising

Posted by Yoithi Inoue on Mar 25, 2019 11:32:35 AM

 The fast and ubiquitous development of digital marketing was thought to all but kill outdoor or out-of-home (OOH) advertising. The latest advances in technology – such as augmented reality photo booths – have instead empowered it to explore new concepts and ways of interacting with the consumer. It’s a brave new (digital) world out there.

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Topics: Advertising, Augmented reality, Mirror photo booth

FaceAR SDK 15.0: New Possibilities With Better Performance

Posted by Alena Arsenova on Mar 18, 2019 8:57:41 AM

We evolve our FaceAR Platform for our clients, existing and future, could enagage with their users thought amazing augmented reality applications and camera-first experience.

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Topics: News, AR SDK, Release notes